AI Insights · Timothy · October 2025
Top Science Games on iOS in New Zealand: Q3 2025
Explore the performance of the top science games on iOS in New Zealand during Q3 2025, with insights on downloads, revenue, and active users from Sensor Tower.
In the third quarter of 2025, the iOS science games market in New Zealand saw varied performance across the top five applications, as revealed by Sensor Tower's data.
Plague Inc. from Ndemic Creations exhibited a fluctuating trend in weekly revenue, peaking at around $248 in late June and stabilizing at approximately $132 by the end of September. Downloads started strong at 127 in the first week of the quarter but dropped to 25 in the final week. The app's active user base also declined from 189 to 69 over the same period.
Cell to Singularity: Evolution by Computer Lunch demonstrated stable revenue, with a notable high of $129 in mid-September. Downloads spiked significantly in early September to 143, before tapering off to 16 by the quarter's end. The game saw a substantial increase in active users, reaching a peak of 220 in early September, before settling at 115.
Jetpack Joyride from Halfbrick Studios maintained consistent revenue with a slight increase to $59 in early August. Weekly downloads showed a positive trend, culminating in 267 by the end of September. Active users rose steadily, reaching 683, indicating growing engagement.
ESP Trainer by Russell Targ had sporadic revenue peaks, with the highest being $133 in early July. However, download data was unavailable for most of the quarter.
Plague Inc: Scenario Creator also from Ndemic Creations, experienced a declining revenue trend, starting at $27 and dropping to negligible figures by mid-September. Download and active user metrics were not recorded during this period.
These insights from Sensor Tower highlight the dynamic nature of the science games market in New Zealand, showcasing the varying degrees of engagement and financial performance among top applications.
